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Simran Sethi started her television career at MTV News during college and joined the company following graduate studies in Urbino, Italy. AAfter a prolific career in the United States—including production on the award-winning documentaries Hate Rock, Sex in the 90's—and Help Not Wanted, Simran was asked to produce and anchor the news for MTV Asia in Singapore, where she was lauded by her peers and the press for her commitment to issues ranging from environmentalism to political activism to drug abuse. She developed Voice for Choice the first All-India Lok Sabha election coverage targeted at young voters, underwent an HIV test on-camera, distributed condoms in red-light districts to promote safer sex practices, and addressed experts on the AIDS pandemic as a guest of the International Conference on AIDS in Asia and the Pacific in Chiang Mai, Thailand.
Simran’s commitment to news for young people continued in her role as senior news correspondent and managing editor of MTV News India in Bombay where she created the channel’s news programming for television and radio. She expanded the scope of her work through her own production company SHE TV, consulting for the BBC. She hosted Oxygen Media’s world music show Daily Remix. Simran later wrote and hosted PBS’ first national financial lifestyle show focusing on sustainable business, Ethical Markets.
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